Shekhar Badve – Medium

Shekhar Badve

What I experienced at Adidas’ HomeCourt concept stores and why it works?

Staying true to brand purpose is the secret ingredient for brand success, and more importantly when it comes to spatial experience design.

5 min readMay 19, 2022

--

What I experienced at Adidas’ HomeCourt concept stores and why it works?

--

Shekhar Badve

I have seen seven common mistakes made by many companies while branding their consumer durables.

From your coffee maker to your electric toaster — your hairdryer, your smartphone, your washing machine your electric toothbrush — it’s…

5 min readFeb 24, 2022

--

I have seen seven common mistakes made by many companies while branding their consumer durables.

--

Shekhar Badve

I have seen dramatic branding results for some B2B companies when they shifted their focus from…

In today’s age of globalization and a free market, the competition has become cutthroat for B2B companies as well. Incentives from the…

4 min readJan 15, 2022

--

I have seen dramatic branding results for some B2B companies when they shifted their focus from…

--

Shekhar Badve

It’s great to see Indian Brands are finding the love for Brand Experience Centres.

Brand Experience Centres have become a worldwide trend. Although luxury automakers like Porsche are at the forefront of these centres —…

5 min readJan 5, 2022

--

--

Shekhar Badve

Why lack of sacredness is at the roots of climate change?

Long ago Galileo proved, we as humans are not the centre of the universe. I feel it is about time where we need to establish that we humans…

3 min readNov 5, 2021

--

Why lack of sacredness is at the roots of climate change?

--

Shekhar Badve

Why do winning brands focus on enduring constants within instead of uncontrollable variables…

“The ultimate purpose of life, mind, and human striving: to deploy energy and information to fight back the tide of entropy (disorder) and…

3 min readOct 19, 2021

--

Why do winning brands focus on enduring constants within instead of uncontrollable variables…

--

Shekhar Badve

Some lessons for Transformation and Innovation Teams from Real Madrid's Galacticos (All-star squad)…

Former president Florentino Perez built Real Madrid’s football team based on the “Galacticos strategy” (Spanish for galactic, referring to…

3 min readSep 9, 2021

--

Some lessons for Transformation and Innovation Teams from Real Madrid's Galacticos (All-star squad)…

--

Shekhar Badve

Why did Einstein say framing the right question is important?

Consider, for example, ceiling fans — most often, surface level or incorrect questions will lead to an object-oriented design of it and…

3 min readJul 17, 2021

--

Why did Einstein say framing the right question is important?

--

Shekhar Badve

10 ways to break free and innovate.

As circumstances change, the challenges we face vary in severity, proportion, and impact. But haven’t humans always transcended their…

6 min readJul 16, 2021

--

10 ways to break free and innovate.

--

Shekhar Badve

What do fractals teach us about patterns that occur again and again at different scales and sizes?

Patterns like weather, diseases, stock-markets, migration, technological development, traffic flow, and many others follow the…

4 min readJun 12, 2021

--

$What do fractals teach us about patterns that occur again and again at different scales and sizes?$

$What do fractals teach us about patterns that occur again and again at different scales and sizes?$

--

Shekhar Badve

Shekhar Badve

NID I TEDx Speaker I Member CII’s National Committee on Design I Jury India Design Mark, Govt of India I Founder Director Lokusdesign

Following

Help
Status
About
Careers
Blog
Privacy
Terms
Text to speech
Teams